With Whyte no longer in play, Joshua still needs to demonstrate that he’s ready for a big fight. In his last fight, Joshua delivered a workmanlike performance against Jermaine Franklin, easily winning against an opponent who is hard to look good against. Whether it was Whyte or Helenius, this fight is likely to feature a more dynamic Joshua after having some time to gel with new trainer Derrick James. Gambling Problem? Call 1-800-GAMBLERĪnthony Joshua vs Robert Helenius betting previewĪnthony Joshua’s new opponent after Dillian Whyte is former contender Robert Helenius, who is still dangerous even in his diminished state. Also, check out our full list of best sportsbook promotions for 2023.Ģ1+. It told Betfred the ads 'must not appear again in their current form' and warned it not to use figures who appeal to young people in future.Ī Betfred spokesman said the company firmly believed posting the three interviews with Joshua 'in no way undermined' its commitment to avoiding strong youth appeal in its marketing.Looking to bet on boxing? Here are two of the best bonuses* available:Ī) Anthony Joshua to win by KO/TKO in Rounds 1-2 BOOSTED to +550 at Barstool! Bet Nowī) Get boosted odds on Joshua to win in Rounds 1-3 at bet365! Sign Up Now The watchdog found this to be 'a significant number' meaning Joshua was 'of inherent strong appeal' to a young audience. However, the ASA found about a million of Joshua's 15.7m Instagram followers were registered as under-18, as well as 82,000 of his followers on Snapchat.

Why your burger may not always look like the advertĪlcohol adverts featuring rapper ArrDee banned The bookies did admit Joshua is hugely popular across social media, with 29.3m followers worldwide, but argued they were 'overwhelmingly adult'.Īnthony Joshua opens up about mental health

It also said the three tweets weren't advertising but were 'editorial' in nature.

The company had argued boxing is an 'adult-orientated sport' because its late-night matches are mostly streamed pay-per-view and can only be bought by over-18s. The new guidelines state that companies cannot appeal to under-18s 'by reflecting or being associated with youth culture'.īetfred's tweets featured videos of Joshua discussing his diet, his preparation routine and his pre-fight mentality before his bout with Jermaine Franklin. Last year the ASA, which regulates advertising in the UK on TV, radio and online, updated its rules for promoting gambling. Betfred, which rejected claims Joshua appealed to children, called the decision 'unjust' and said it would demand an independent review.

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